Organizers
Conference Chair
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Juan Carlos Gázquez-Abad, University of Almería (Spain)
Program Chair
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Francisco J. Martínez-López, University of Granada (Spain)
Program Committee
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Nawel Amrouche, Long Island University (USA)
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José J. Beristain, University of the Basque Country (Spain)
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Enrique Bigné, University of Valencia (Spain)
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James Brown, West Virginia University (USA)
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Ioannis E. Chaniotakis, University of the Aegean (Greece)
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Liwen (Brandon) Chen, City University of Hong Kong (China)
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Alexander Chernev, Northwestern University (USA)
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Chan Choi, Rutgers Business School (USA)
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Gérard Cliquet, Université de Rennes 1 (France)
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Giuseppe Colangelo, Catholic University of Milan (Italy)
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Ronald W. Cotterill, University of Connecticut (USA)
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Barbara Deleersnyder, Tilburg University (Netherlands)
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Charles Gengler, City University of New York (USA)
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J. Tomas Gomez-Arias, Saint Mary's College of California (USA)
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Oscar González-Benito, University of Salamanca (Spain)
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Csilla Horváth, Radboud University (The Netherlands)
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Eugene Jones, The Ohio State University (USA)
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Lien Lamey, Katholieke Universiteit Leuven (Belgium)
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Mercedes Martos-Partal, University of Salamanca (Spain)
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Dirk Morschett, University of Fribourg (Switzerland)
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Martin Natter, Goethe University Frankfurt am Main (Germany)
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Magdalena Nenycz-Thiel, University of South Australia (Australia)
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Michael Pepe, Siena College (USA)
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William P. Putsis, University of North Carolina at Chapel Hill (USA)
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Natalia Rubio-Benito, Autonomous University of Madrid (Spain)
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Fiona Scott Morton, Yale University (USA)
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Randall Shannon, Mahidol University (Thailand)
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Ian Clark Sinapuelas, San Francisco State University (USA)
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Jay I. Sinha, Temple University (USA)
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Yaron Timmor, Arison School of Business (Israel)
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Rodolfo Vázquez-Casielles, University of Oviedo (Spain)
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Gianfranco Walsh, Friedrich Schiller University of Jena (Germany)
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María Jesús Yagüe Guillén, Autonomous University of Madrid (Spain)
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Jie Zhang, University of Maryland (USA)
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Cristina Ziliani, University of Parma (Italy)
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Pilar Zorrilla, University of the Basque Country (Spain)
Organizing Committee
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Rafael Anaya Sánchez, University of Malaga (Spain)
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Fernando De la Prieta, University of Salamanca (Spain)
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Irene Esteban-Millat, Open University of Catalonia (Spain)
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Rubén Huertas García, University of Barcelona (Spain)
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Rocío Aguilar Illescas, University of Malaga (Spain)
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María Pujol Jover, Open University of Catalonia (Spain)
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Sebastián Molinillo Jiménez, University of Malaga, Spain
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Juan Antonio Mondéjar Jiménez, University of Castilla la Mancha (Spain)
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Elisabet Ruiz Dotras, Open University of Catalonia (Spain)
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Francisco Rejón-Guardia, University of Granada (Spain)