Organizers

Conference Chairs

  • Raj Sethuraman, SMU, Dallas, TX, USA
  • Juan Carlos Gázquez-Abad, University of Almeria, Spain
  • José Luis Ruiz-Real University of Almeria, Spain

Program Committee

  • Kusum L. Ailawadi, Tuck School of Business at Dartmouth, USA
  • Nawel Amrouche, Long Island University, USA
  • Chris Baumann, Macquarie University, Australia
  • Els Breugelmans, KU Leuven, Belgium.
  • Philipp Brüggemann, University of Hagen, Germany
  • Enrique Bigné, University of Valencia, Spain
  • James Brown, West Virginia University, USA
  • Cristina Calvo-Porral, University of La Coruña, Spain
  • Ioannis E. Chaniotakis, University of the Aegean, Greece
  • Liwen (Brandon) Chen, City University of Hong Kong, China
  • Alexander Chernev, Northwestern University, USA
  • Chan Choi, Rutgers Business School, USA
  • Gérard Cliquet, Université de Rennes 1, France
  • Giuseppe Colangelo, Catholic University of Milan, Italy
  • Ronald W. Cotterill, University of Connecticut, USA
  • Barbara Deleersnyder, Tilburg University, Netherlands
  • John Dawes, University of South Australia, Australia
  • Els Gijsbrechts, Tilburg University, Netherlands
  • Mónica Gómez, Autonomous University of Madrid, Spain
  • J. Tomas Gomez-Arias, Saint Mary's College of California, USA
  • Oscar González-Benito, University of Salamanca, Spain
  • Csilla Horváth, Radboud University, The Netherlands
  • Marco Ieva, University of Parma, Italy
  • Eugene Jones, The Ohio State University, USA
  • Jitender Kumar, Birla Institute of Management Technology, India
  • Robert Paul Jones, The University of Texas at Tyler, USA
  • Lien Lamey, Katholieke Universiteit Leuven, Belgium
  • Elisa Martinelli, University of Modena and Reggio Emilia, Italy
  • Mercedes Martos-Partal, University of Salamanca, Spain
  • Sebastián Molinillo Jiménez, University of Malaga, Spain
  • Dirk Morschett, University of Fribourg, Switzerland
  • Martin Natter, Goethe University Frankfurt am Main, Germany
  • Anne L. Roggeveen, Babson College, MA, USA
  • William P. Putsis, University of North Carolina at Chapel Hill, USA
  • Natalia Rubio-Benito, Autonomous University of Madrid, Spain
  • Hanna Schramm-Klein, University of Siegen, Germany
  • Randall Shannon, Mahidol University, Thailand
  • Ian Clark Sinapuelas, San Francisco State University, USA
  • Harry Timmermans, Eindhoven University of Technology, Netherlands.
  • Yaron Timmor, Arison School of Business, Israel
  • Gianfranco Walsh, Friedrich Schiller University of Jena, Germany
  • Jie Zhang, University of Maryland, USA
  • Cristina Ziliani, University of Parma, Italy
  • William R. Dillon, SMU, TX, USA
  • Katrijn Gielens, UNC Chapel Hill, USA
  • Russell Winer, NYU, New York, USA

Organizing Committee

  • María del Mar Martín García, University Isabel I, Spain and University of Almería, Spain
  • Juan Uribe Toril, University of Almería, Spain
  • Ruben Huertas García, University of Barcelona, Spain
  • Juan Antonio Mondéjar Jiménez, University of Castilla-La Mancha, Spain
  • Lacey Jeffrey, SMU, TX, USA
  • Ana Martinez, SMU, TX, USA
  • Rose Sommers, SMU, TX, USA
  • Maggie Welch, SMU, TX, USA

 

SPONSORS